With over 1.1 billion users, Facebook it a wonderful tool that will allow you to build a dynamite list of prospects and only take a few minutes of your time each day. There are so many active users in fact, that the competition factor isn’t an issue anymore.
You simply join a few groups in your targeted niche, and when inviting new members to your Facebook family, use the Mutual Friends option to help you avoid adding those who are already listed in your competitors member or group boards.
The key to successful relationship building and marketing on Facebook is to be different then the 95% who spam their links, companies, and opportunities all over the place. Similar to graffiti artists or a neighborhood puppy, it seems like a fixation or fetish for them to leave their mark everywhere they visit, resulting in annoying more people, more complaints, and Facebook making more rules and stricter guidelines.
There are better ways to get people to know, like and trust you, rather then scare them off, or having your Facebook account deleted. An awesome way to meet like minded people is to visit some of the niche groups for people in your specific market, or who live in an area you’d like to do business in. People who are involved in activities you can both relate to, like sports, recreation, travel.
Inviting a few new friends on a daily basis adds up to a lot of people over a relatively short period of time. Once they accept you as a friend, you can spend a few minutes with each, thank them and welcome them in.
You can private message, or post on their wall, up to 15 people a day. Make sure to use different messages each time to not appear to Facebook that you’re a copy and paste impostor.
Eventually, you will have a steadily increasing group of like minded people who you will get around to sharing what your doing in the industry. If they are looking, or you have a better opportunity then they do, you stand a chance to help them with whatever business you’re working with. I’ve built many life long friends, business partners, and relationships this way!